For any of you that might be unaware, I am an Advocate of Google Plus! I was an early adopter of G+ joining over two years ago while it was still in beta and invitation only. And I have loved every minute of my time spent on G+ engaging with my friends and sharing posts. Google plus is a robust platform that has evolved into the next generation of social media, adding components that we never dreamed truly defining the word “social” in social media.
Because of my fervent use of Google plus and my involvement in the G+ Community I’ve been tagged as a G+ Influencer by the community and I couldn’t be happier. But with that distinction there also comes a responsibility, and that’s to share what I’ve learned to help new plussers better understand how to use the platform and to help build community by engaging with plussers from around the world. It is a small world after all, and Google is helping to make it more accessible to everyone.
If you’re still not convinced that you need to be on G+, you need to think again. As I’ve mentioned in previous posts Google+ is the key to your success on the Google search engines, which is important because that’s where we get a very large portion of our traffic and new readers. I’ve talked about Google Authorship, Page Rank and the much anticipated Author Rank, tools that Google is using to determine who is a Trusted Source, and a Good Content Provider.
If authorship has eluded you and your technical skills just aren’t up to the task, my friend Craig Fifield has an awesome tutorial on How to Use the Yoast SEO Plugin to set up your Google Authorship. If you’re struggling with Google+ check out posts I’ve written on The Bloggers Guide to Google Plus. there are two posts in that series (with more to come) that many have found helpful.
So now that I’ve gone over the how’s and why’s of using Google Plus I’m going to get to the reason for this post.
Over the last few months many bloggers have begun using Google+ with success but there have been a few issues with some of them and how they’re using G+.
1. Some bloggers are guilty of being link droppers using G+ as their personal PR company, leaving the same link to their post in many communities as well as their profile page.
I have some bad news for those bloggers. Google is viewing those posts as spam, and will be classifying those offenders as spammers. I will do anything I can to help my fellow bloggers, and I often send messages to those bloggers trying to explain what they’re doing is not good. Most just ignore my message while others have gotten down right nasty in their responses. So I can’t say I’ll be sorry to see them relegated to spammer hell…..sigh
2. Some bloggers see no need to engage with other bloggers, or to share anything but they’re own work.
If you’re one of those bloggers and you don’t know that its only common courtesy to thank people that have gone out of their way to share your work, then you have a problem. If you’re one of those bloggers that can’t be bothered to share anything but you’re own work then you have a problem. If you’re one of those bloggers that feels the need to share more than one of their own posts in a day (which can number from 2-10) and only re-share one or two posts from other bloggers, then you have a problem. Granted you may not have the problem now, but it will catch up to you, trust me. A good ratio should be 25% your work, 75% of others work. (most days I only share others work, sharing only a 2 or 3 of my own posts weekly)
Now if you are guilty of either of these infractions and simply didn’t understand what you were doing was wrong, then there’s hope for you and I do believe that everyone deserves a second chance and if you need help, just ask. But if you’re one of those bloggers that believes their self entitled and that no one else really matters except themselves, well that’s a whole different story, and there is no hope for you.
Luckily the amount of bloggers that aren’t good plussers is not the majority, but the sad truth is most of them are very talented photographers that produce some amazing imagery. If you’ve read any of my previous posts then you’ll know that these are exactly the type of posts you want to share. Big Beautiful images of Mouth Watering Dishes get a lot of +1′s, comments and reshares and that not only helps the person whose post you reshared, it also helps you.
Now here’s the problem with that train of thought. Being an influencer with a lot of juice to share, it doesn’t affect me as much when one of those bloggers doesn’t respond. But for those of you with relatively the same amount of followers as the person you shared, giving away your juice and getting nothing in return can hurt you.
So if you’re a Good Plusser and you really enjoy your time on G+ and enjoy sharing other people’s posts I want you to take a look at that bloggers profile page before you share their post. And if they only share their own posts, or if they rarely share someone else’s post, ask yourself one question. Why are you bothering with someone that only thinks about themselves?
If you’re a Good Plusser and you work hard everyday at sharing posts, building community and your following. Why would you want to help build someones following and make them successful when they only think of themselves. Just remember if you do give away your juice to these bad plussers you’re only hurting yourself .
The good news is, there are many wonderful amazingly talented bloggers on G+ and they enjoy the engagement, the community and they understand that the word social in social media is there for a reason. These are the plussers you want to associate and engage with, leave the self entitled to their own demise.
And as I’ve mentioned before, engaging Influencers (of any interest group) will benefit you greatly when they comment, or reshare one of your posts. While the bad plussers will simply drain you.
Think about it the next time you go to share someones post.
On a positive note, I have some good news to share. I will be starting a new HOA Series on Google Plus this Friday September 27th called Good Day Google+. It will run every Friday at 1 p.m. EST and feature some of the best and brightest plussers on the planet. I would love to have some of my fellow bloggers on my show as well, so if you’re interested in being on live Google TV, just let me know and we’ll work out the details.